Deery, Margaret and Jago, Leo Kenneth (2005) The management of sport tourism. Sport in Society, 8 (2). pp. 378-389. ISSN 1743-0437

Abstract

This study explores the issues related to the management of sport tourism. It discusses the need for collaboration and strategic planning at a national level and provides an example from the Australian context. The study makes the case for the definition of sport tourism to be, essentially, sport event tourism. In particular, the study discusses the difficulties that arise as a consequence of a lack of co-ordination between disparate sport and tourism departments at the national level. The study then explores the issues associated with the management of sport event tourism at the micro level, using the concepts of the pulsating organization and the flexible firm to tease out various components of sport tourism management. In particular, the study investigates the differences that exist between managing a sport tourism organization and a generic organization and discusses the need for more innovative interpretations of human resource and functional management to adequately address the nuances of sport tourism management.

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