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The perceptions, holiday expectations and holiday experiences of German speaking visitors to southern Australia

Bauer, Thomas G (1990) The perceptions, holiday expectations and holiday experiences of German speaking visitors to southern Australia. Coursework Master thesis, Footscray Institute of Technology.

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Abstract

The paper set out to identify some of the reasons why Australia's southern states (Victoria, Tasmania and South Australia) do not attract as many German speaking visitors as Queensland and New South Wales. It was hypothesised that Southern Australia was less attractive to German speaking visitors because of a perceived lack of well recognised major tourist attractions and the perceived lack of sunshine and warm climate. Surveys of German speaking tour operators and of arriving German speaking visitors were carried out to gain a better understanding of their perceptions and holiday expectations of Southern Australia. In addition a survey of departing German speaking visitors was carried out to establish their travel patterns and travel behaviour during their stay in Australia in general and Southern Australia in particular.

Item Type: Thesis (Coursework Master thesis)
Additional Information:

Master of Business in Tourism Development

Uncontrolled Keywords: Tourism, Germans, Austrians, Swiss, Australia, tourist perceptions, holiday experiences
Subjects: FOR Classification > 1506 Tourism
Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
Depositing User: VU Library
Date Deposited: 26 Jul 2010 04:50
Last Modified: 23 May 2013 16:43
URI: http://vuir.vu.edu.au/id/eprint/15564
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