Cultural Event Tourism: Modelling Performing Arts Tourism Events and Effective Marketing Strategies

Download
Full text for this resource is not available from the Research Repository.
Export

Kay, Pandora (2004) Cultural Event Tourism: Modelling Performing Arts Tourism Events and Effective Marketing Strategies. In: Festivals and Tourism: Marketing, Management and Evaluation. Business Education Publishers Ltd, pp. 15-31.

Item type Book Section
URI https://vuir.vu.edu.au/id/eprint/15775
ISBN 1901888347
Subjects Historical > RFCD Classification > 350000 Commerce, Management, Tourism and Services
Historical > Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
Keywords ResPubID7717
Download/View statistics View download statistics for this item

Search Google Scholar

Repository staff login

CORE (COnnecting REpositories)