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Incremental innovation and business performance: small and medium-size food enterprises in a concentrated industry environment

Bhaskaran, Suku (2005) Incremental innovation and business performance: small and medium-size food enterprises in a concentrated industry environment. Journal of Small Business Management, 44 (1). pp. 64-80. ISSN 0047-2778

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Abstract

Past studies have analyzed issues pertaining to the definition of innovation, methods of measuring innovation and the relationship between organizational characteristics and innovation orientation. Extant studies have adopted a large business or a technologically intense context of study. By studying the adoption of new products, methods, systems, markets, and supply sources in small and medium-size seafood retail enterprises, this study reviews innovation and the adoption of innovation in a broader and novel context. Seafood retailers in this study operate in a concentrated industry environment where two large supermarket chains account for more than 70 percent of national food retail sales. The seafood retailers operate in a highly competitive environment, the industry is maturing, the firms are not very advanced technologically, and the sector has a disproportionately large number of firms owned and operated by persons of non-English speaking backgrounds. The results of the study indicate that incremental innovation offers substantial competitive advantages to small and medium-size firms, that incremental innovations can be adopted and operationalized rapidly by entrepreneurs with different cultural backgrounds and skills, and that small and medium-size firms that focus on sales and marketing innovations are profitable and are able to compete successfully with large businesses.

Item Type: Article
Uncontrolled Keywords: organizational, managerial, food enterprises
Subjects: RFCD Classification > 350000 Commerce, Management, Tourism and Services
Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
Depositing User: Ms Phung T Tran
Date Deposited: 23 Feb 2009 15:07
Last Modified: 06 Jul 2011 01:22
URI: http://vuir.vu.edu.au/id/eprint/1785
DOI: 10.1111/j.1540-627X.2006.00154.x
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Citations in Scopus: 52 - View on Scopus

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