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What's Really Driving Wine Consumers?

Hall, John and Winchester, Maxwell (2000) What's Really Driving Wine Consumers? The Australian and New Zealand Wine Industry Journal, 15 (4). pp. 68-72. ISSN 0819-2421

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Item Type: Article
Uncontrolled Keywords: marketing, consumer behaviour, quantitative methods
Subjects: FOR Classification > 1503 Business and Management
Faculty/School/Research Centre/Department > Graduate School of Business
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Depositing User: Yimin Zeng
Date Deposited: 28 Feb 2013 05:26
Last Modified: 17 Jun 2013 06:35
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