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To Gamble or Not? Perceptions of Macau Among Mainland Chinese and Hong Kong Visitors

ZhongLu, Zeng, Prentice, Catherine and King, Brian (2014) To Gamble or Not? Perceptions of Macau Among Mainland Chinese and Hong Kong Visitors. International Journal of Tourism Research, 16 (2). pp. 105-112. ISSN 1099-2340

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Abstract

March/April 2014

Item Type: Article
Uncontrolled Keywords: Macau, casinos, adaptation theory, visitor profile, market segmentation, customer acquisition and retention
Subjects: FOR Classification > 1506 Tourism
Faculty/School/Research Centre/Department > College of Business
Depositing User: VUIR
Date Deposited: 19 May 2014 03:02
Last Modified: 21 Feb 2018 01:08
URI: http://vuir.vu.edu.au/id/eprint/25126
DOI: https://doi.org/10.1002/jtr.1902
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Citations in Scopus: 24 - View on Scopus

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