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Sport Business in the Global Marketplace

Westerbeek, Hans ORCID: 0000-0001-5092-9676 and Smith, Aaron CT (2002) Sport Business in the Global Marketplace. Palgrave Macmillan, Houndmills, Basingstoke.

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Item Type: Book
Edition: 1
ISBN: 9781403903006
Uncontrolled Keywords: sport marketing; commercialism; globalisation; global economy
Subjects: FOR Classification > 1503 Business and Management
Faculty/School/Research Centre/Department > College of Sports and Exercise Science
Depositing User: Symplectic Elements
Date Deposited: 12 Nov 2015 01:14
Last Modified: 31 Jul 2017 16:13
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