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Perceived authenticity of the visitor experience in museums: Conceptualization and initial empirical findings

Hede, Anne-Marie, Garma, Romana ORCID: 0000-0002-4887-6680, Josiassen, A and Thyne, Maree (2014) Perceived authenticity of the visitor experience in museums: Conceptualization and initial empirical findings. European Journal of Marketing, 48 (7-8). 1395 - 1412. ISSN 0309-0566

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Item Type: Article
Uncontrolled Keywords: visitors’ perceptions; marketing; second person; self
Subjects: FOR Classification > 2102 Curatorial and Related Studies
Faculty/School/Research Centre/Department > College of Business
Depositing User: Symplectic Elements
Date Deposited: 01 Mar 2016 23:02
Last Modified: 07 Jun 2019 05:04
URI: http://vuir.vu.edu.au/id/eprint/30050
DOI: https://doi.org/10.1108/EJM-12-2011-0771
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Citations in Scopus: 13 - View on Scopus

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