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Advanced Theory and Practice in Sport Marketing

Schwarz, Eric ORCID: 0000-0002-2035-7723 and Hunter, JD (2008) Advanced Theory and Practice in Sport Marketing. Butterworth-Heinemann, Oxford, UK.

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Item Type: Book
Edition: 1st
ISBN: 9780750684910
Uncontrolled Keywords: sports marketing; marketing
Subjects: Current > FOR Classification > 1503 Business and Management
Current > FOR Classification > 1504 Services
Current > FOR Classification > 1505 Marketing
Historical > Faculty/School/Research Centre/Department > Institute of Sport, Exercise and Active Living (ISEAL)
Depositing User: Symplectic Elements
Date Deposited: 16 Nov 2018 00:12
Last Modified: 16 Nov 2018 00:12
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Citations in Scopus: 21 - View on Scopus

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