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A Study of radio frequency identification adoption in the wine industry supply chain

Sellitto, Carmine (2009) A Study of radio frequency identification adoption in the wine industry supply chain. International Journal of Economics and Business Research, 1 (2). pp. 214-227. ISSN 1756-9850

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This article reports on the perceived benefits associated with the adoption of radio frequency identification (RFID) technology by the wine industry. RFID is an emerging innovation that potentially enables the tracking of all items across the supply chain. Wine production is an important global industry that usually spans the primary 9growing grapes), secondary (making the wine) and tertiary (sales and marketing) sectors of the economy and consequently, the usefulness of the technology in the industry could be highly valuable. A review of the scholarly literature indicates that RFID technology appears to be at an early diffusion stage within the wine sector - with limited pilot studies and applications being reported. Not withstanding this limited adoption of the technology, the derived benefits appear to be located across the entire wine industry supply chain - however, vineyard and retail sector RFID applications are the most notable.

Item Type: Article
Uncontrolled Keywords: ResPubID17331, business economics, information, innovation, retail, RFID, radio frequency identification, supply chain, tracking, wine industry
Subjects: Faculty/School/Research Centre/Department > School of Management and Information Systems
FOR Classification > 1503 Business and Management
SEO Classification > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
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Depositing User: VUIR
Date Deposited: 11 Sep 2011 23:54
Last Modified: 21 Nov 2011 05:30
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