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Battlefield Tourism in Turkey: An Empirical Analysis of British Ex-Colonial Event Attendance

Hall, John and Lockstone, Leonie and Basarin, V. John and Shaw, Robin N (2008) Battlefield Tourism in Turkey: An Empirical Analysis of British Ex-Colonial Event Attendance. In: Academy of Marketing Annual Conference 2008 Proceedings : Reflective Marketing in a Material World. Robert Gordon University, Aberdeen, Scotland , pp. 1-8.

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Item Type: Book Section
ISBN: 9781901085945
Additional Information:

Academy of Marketing. Conference (2008 : Aberdeen, Scotland), 7-8 July 2008

Uncontrolled Keywords: ResPubID15066, event research, service quality, special events, large scale, managing visitor satisfaction, Anzac Day, 25 April, Gallipoli, commemorations, Australia, New Zealand, consumer behavior, recommending behaviour, marketing, event management, Dawn service, Anzac Cove
Subjects: FOR Classification > 1506 Tourism
FOR Classification > 2103 Historical Studies
Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
Depositing User: VUIR
Date Deposited: 01 Aug 2013 00:15
Last Modified: 09 Aug 2013 06:15
URI: http://vuir.vu.edu.au/id/eprint/5269
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