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Communicating with Global Publics : Building a Theoretical Framework for International Public Relations

Lieber, Paul and Higgins, Colin (2009) Communicating with Global Publics : Building a Theoretical Framework for International Public Relations. In: International Media Communication In A Global Age. Colan, Guy and Johnson, Thomas and Wanta, Wayne, eds. LEA's communication series (10). Routledge, New York, USA, pp. 366-379.

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Item Type: Book Section
ISBN: 9780415999007
Uncontrolled Keywords: ResPubID17301, public relations practitioners, ethics, reforms, global communications, global marketplace
Subjects: Faculty/School/Research Centre/Department > School of Management and Information Systems
FOR Classification > 2001 Communication and Media Studies
SEO Classification > 9502 Communication
Depositing User: VUIR
Date Deposited: 02 Dec 2011 04:39
Last Modified: 02 Dec 2011 04:39
URI: http://vuir.vu.edu.au/id/eprint/5369
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