Encouraging shoppers to expand purchases during daylight savings time

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Miranda, Mario J (2009) Encouraging shoppers to expand purchases during daylight savings time. In: 9th Triennial AMS/ACRA Retailing Conference. Berman, Barry, ed. American Marketing Sciences, New Orleans, USA, pp. 228-233.

Abstract

Conference held in New Orleans at the Hilton New Orleans Riverside, Wednesday, September 30, 2009 through Saturday, October 3, 2009.

Item type Book Section
URI https://vuir.vu.edu.au/id/eprint/5616
Subjects Historical > SEO Classification > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
Historical > Faculty/School/Research Centre/Department > School of Economics and Finance
Historical > FOR Classification > 1503 Business and Management
Keywords ResPubID17371
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