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An Investigation into the Influence of Situational Components in Hospitality Retailing

O'Mahony, Barry G, Hall, John, Binney, Wayne and Hede, Anne-Marie (2004) An Investigation into the Influence of Situational Components in Hospitality Retailing. In: Virtue in marketing : proceedings of the Academy of Marketing Conference, 6-9 July 2004, University of Gloucestershire Business School. University of Gloucesterhire Business School, Cheltenham, U.K..

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Item Type: Book Section
ISBN: 1861741480
Uncontrolled Keywords: ResPubID7694, customer behaviour, consumers, Irish theme pubs, perceptions, pub environment
Subjects: FOR Classification > 1503 Business and Management
FOR Classification > 1504 Services
Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
Depositing User: VUIR
Date Deposited: 26 Jan 2014 04:29
Last Modified: 22 Oct 2019 22:20
URI: http://vuir.vu.edu.au/id/eprint/5963
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