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A Model of Predictors of Attendance at Major Sporting Events

Hall, John, O'Mahony, Barry G and Vieceli, Julian (2009) A Model of Predictors of Attendance at Major Sporting Events. In: Sustainable Management and Marketing Conference, Melbourne, 30th November-2nd December 2009. Tojib, Dewi, ed. Australian & New Zealand Marketing Academy, Canning Bridge, WA.

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Item Type: Book Section
ISBN: 1863081585
Additional Information:

ANZMAC Sustainable Management and Marketing Conference 30 November - 2 December 2009

Uncontrolled Keywords: ResPubID17825, Melbourne, Australia,sport event, attandance
Subjects: Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
FOR Classification > 1504 Services
SEO Classification > 9104 Management and Productivity
Depositing User: VUIR
Date Deposited: 21 Dec 2012 02:56
Last Modified: 21 Dec 2012 02:56
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