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Marketing a Sport Club: The Case of the Austin Duathletes

Newland, Brianna and Chalip, Laurence (2010) Marketing a Sport Club: The Case of the Austin Duathletes. Sport Management Education Journal, 4 (1). pp. 76-92. ISSN 0888-4773 (print) 1543-270X (online)

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Item Type: Article
Uncontrolled Keywords: ResPubID21903, Austin Duathletes, sport club, sport marketing
Subjects: Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
FOR Classification > 1505 Marketing
SEO Classification > 9104 Management and Productivity
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Depositing User: VUIR
Date Deposited: 08 Jul 2012 23:59
Last Modified: 09 Jul 2012 00:08
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