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International Sport Marketing: About service quality in the football industry

Westerbeek, Hans (2010) International Sport Marketing: About service quality in the football industry. Lambert Academic Publishing.

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Item Type: Book
ISBN: 978383834011
Uncontrolled Keywords: ResPubID21211. sports, marketing, service quality, football Industry
Subjects: Faculty/School/Research Centre/Department > Institute of Sport, Exercise and Active Living (ISEAL)
FOR Classification > 1504 Services
SEO Classification > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
Depositing User: VUIR
Date Deposited: 17 Jan 2012 01:06
Last Modified: 17 Jan 2012 01:06
URI: http://vuir.vu.edu.au/id/eprint/8206
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