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Sources for authentic visitor experiences: preliminary findings from museums in Australia

Hede, Anne-Marie and Thyne, Maree and White, Tabitha (2010) Sources for authentic visitor experiences: preliminary findings from museums in Australia. In: AM2010 : Transformational Marketing: Academy of Marketing Conference, 6-8 July, 2010, Coventry University Business School.

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Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: ResPubID21733, Authenticity, Contemporary museums, visitor perceptions
Subjects: Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
FOR Classification > 1505 Marketing
Depositing User: VUIR
Date Deposited: 01 Jun 2016 07:00
Last Modified: 01 Jun 2016 07:00
URI: http://vuir.vu.edu.au/id/eprint/9961
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