Consumer Kids and Tourists - Creatively Marketing a City to Young Tourists

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Webster, Sally (2012) Consumer Kids and Tourists - Creatively Marketing a City to Young Tourists. In: Family Tourism : Multidisciplinary Perspectives. Schanzel, Heike, Yeoman, Ian and Backer, E, eds. Aspects of tourism (56). Channel View Pubications, Bristol, pp. 143-155.

Item type Book Section
URI https://vuir.vu.edu.au/id/eprint/23827
ISBN 9871845413279 (print) 9781845413286 (online)
Subjects Historical > FOR Classification > 1505 Marketing
Historical > SEO Classification > 9003 Tourism
Historical > Faculty/School/Research Centre/Department > College of Arts
Keywords ResPubID25963, young tourists, children, destination marketing
Citations in Scopus 6 - View on Scopus
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