Beer, Wine or Alcohol? Drinking and identity for Australian Twitter users
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Watne, Torgeir and Cheong, M (2013) Beer, Wine or Alcohol? Drinking and identity for Australian Twitter users. In: Australia New Zealand Marketing Academy Conference 2013 : proceedings, 01 December 2013-04 December 2013, Adelaide Hilton, Adelaide, South Australia.
Item type | Conference or Workshop Item (Paper) |
URI | https://vuir.vu.edu.au/id/eprint/26036 |
Official URL | http://pandora.nla.gov.au/pan/25410/20140311-1105/... |
ISBN | 9780646563305 |
Subjects | Historical > FOR Classification > 1505 Marketing Historical > Faculty/School/Research Centre/Department > Faculty of Business and Law |
Keywords | alcohol; identity; social media; young consumers; Twitter |
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