Facebook as a second screen: An influence on sport consumer satisfaction and behavioral intention

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Phonthanukitithaworn, C and Sellitto, Carmine ORCID: 0000-0001-6119-9242 (2017) Facebook as a second screen: An influence on sport consumer satisfaction and behavioral intention. Telematics and Informatics, 34 (8). 1477 - 1487. ISSN 0736-5853

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Item type Article
URI https://vuir.vu.edu.au/id/eprint/36154
DOI 10.1016/j.tele.2017.06.011
Official URL https://www.sciencedirect.com/science/article/pii/...
Subjects Historical > FOR Classification > 0806 Information Systems
Historical > FOR Classification > 1503 Business and Management
Historical > Faculty/School/Research Centre/Department > College of Business
Keywords social media; second screen phenomenon; consumer engagement; sport telecast; marketing; sports consumer
Citations in Scopus 18 - View on Scopus
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