Browse by Author: Kotler, Philip

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Rodrigues, L and Craig, Russell ORCID: 0000-0001-9052-9466 (2012) Using a Dialectic Approach to Understand Stakeholders’ Conflicts with Corporate Social Responsibility Activities. In: A Stakeholder Approach to Corporate Social Responsibility, Pressures: Conflicts, Reconciliation. Lindgreen, Adam, Kotler, Philip, Vanhamme, Joëlle and Maon, François, eds. Ashgate Publishing, Burlington, pp. 299-315.

Rein, Irving, Kotler, Philip, Shields, Ben and Westerbeek, Hans ORCID: 0000-0001-5092-9676 (2008) De ongrijpbare sportfan brand management in de 21ste eeuw. Arko Sports Media, Nieuwegein, Netherlands.