Research Repository

Browse by Author: Pastore, Donna

Up a level
Export as [feed] Atom [feed] RSS
Group by: Item Type | No Grouping
Jump to: Article
Number of items: 1.


Zhang, Zhu, Won, Doyeon and Pastore, Donna (2005) The Effects of Attitudes Toward Commercialization on College Students' Purchasing Intentions of Sponsors' Products. Sport Marketing Quarterly, 14 (3). pp. 177-187. ISSN 1061-6934