Employing 'Social Network Analysis' to Influence Tourism Events Decision-Making: A Pilot Study

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McGrath, Michael (2008) Employing 'Social Network Analysis' to Influence Tourism Events Decision-Making: A Pilot Study. In: International Conference on Information and Communication Technologies in Tourism, 23 January 2008-25 January 2008, Innsbruck, Austria.

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Item type Conference or Workshop Item (Paper)
URI https://vuir.vu.edu.au/id/eprint/29489
DOI 10.1007/978-3-211-77280-5_49
Official URL http://link.springer.com/chapter/10.1007/978-3-211...
ISBN 9783211772799
Subjects Historical > FOR Classification > 1506 Tourism
Historical > FOR Classification > 1608 Sociology
Historical > Faculty/School/Research Centre/Department > College of Business
Keywords Consumer-Generated Content; CGC; Websites; Social Network Analysis; SNA
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