When East meets West: Cross-cultural variation in service encounter interactions
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Truong, Thuy-Huong (2015) When East meets West: Cross-cultural variation in service encounter interactions. Hospitality, tourism and marketing studies . Nova Science Publishers, Hauppauge, N.Y.
Item type | Book |
URI | https://vuir.vu.edu.au/id/eprint/30244 |
Edition | 1 |
ISBN | 9781634833202 |
Subjects | Historical > FOR Classification > 1506 Tourism Historical > Faculty/School/Research Centre/Department > College of Business |
Keywords | tourism; cultural values; marketing |
Citations in Scopus | 0 - View on Scopus |
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