When East meets West: Cross-cultural variation in service encounter interactions

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Truong, Thuy-Huong (2015) When East meets West: Cross-cultural variation in service encounter interactions. Hospitality, tourism and marketing studies . Nova Science Publishers, Hauppauge, N.Y.

Item type Book
URI https://vuir.vu.edu.au/id/eprint/30244
Edition 1
ISBN 9781634833202
Subjects Historical > FOR Classification > 1506 Tourism
Historical > Faculty/School/Research Centre/Department > College of Business
Keywords tourism; cultural values; marketing
Citations in Scopus 0 - View on Scopus
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