Technology, society, and visioning the future of music festivals
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Robertson, Martin 
ORCID: 0000-0002-5787-8549, Yeoman, I, Smith, KA and McMahon-Beattie, U
(2015)
Technology, society, and visioning the future of music festivals.
Event Management, 19 (4).
567 - 587.
ISSN 1943-4308
Abstract
Many music festivals fail because the experiences offered do not ensure relevance and meaning to the attendee. Engagement with new and virtual landscapes and with the enhanced sensory feelings and imaginations that technologies can offer may alleviate this. Utilizing a futures frame, this conceptual article contributes to the pursuit of successful future event design by applying a normative visionary methodology—employing trend analysis, scenarios, and science fiction to create prototypes that may assist in the formation of appropriate experience options and opportunities for music festivals of the future. It is proposed that this technique may aid positive social outcomes.
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| Item type | Article |
| URI | https://vuir.vu.edu.au/id/eprint/31061 |
| DOI | 10.3727/152599515X14465748774001 |
| Official URL | http://www.ingentaconnect.com/content/cog/em/2015/... |
| Subjects | Historical > FOR Classification > 1506 Tourism Historical > Faculty/School/Research Centre/Department > College of Business |
| Keywords | technology; society; event management; science fiction; future experience; festival experience |
| Citations in Scopus | 29 - View on Scopus |
| Download/View statistics | View download statistics for this item |
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