Needs, Motivations, and Expectations of a Commercial Whitewater Rafting Experience
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Fluker, Martin and Turner, Lindsay (2000) Needs, Motivations, and Expectations of a Commercial Whitewater Rafting Experience. Journal of Travel Research, 38 (4). 380 - 389. ISSN 0047-2875
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Item type | Article |
URI | https://vuir.vu.edu.au/id/eprint/31462 |
DOI | 10.1177/004728750003800406 |
Official URL | http://jtr.sagepub.com/content/38/4/380.abstract |
Subjects | Historical > FOR Classification > 1506 Tourism Historical > Faculty/School/Research Centre/Department > College of Business |
Keywords | marketing strategy; adventure tourism; tourism behavior; customers’ behavior |
Citations in Scopus | 158 - View on Scopus |
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