The Influence of Perceived Body Image, Vanity and Personal Values on Food Consumption and Related Behaviour
O'Mahony, Barry G and Hall, John (2007) The Influence of Perceived Body Image, Vanity and Personal Values on Food Consumption and Related Behaviour. Journal of Hospitality and Tourism mManagement, 14 (1). pp. 57-69. ISSN 1447-6770
Abstract
Although food is a vital part of the chemical process of life, the manner in which people choose the foods that they eat is subject to a wide variety of external and internal influences. This study employed a sequential mixed method research design to investigate the influence of perceived body image, vanity and personal values on food purchasing behaviour among 18- to 30-year-old females. It was found that although personal values and orientation have a major influence on the food purchasing and consumption process, vanity, physical health and perceived body image were major factors of influence in the purchasing and consumption decision.
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Item type | Article |
URI | https://vuir.vu.edu.au/id/eprint/3382 |
DOI | doi: 10.1375/jhtm.14.1.57 |
Official URL | http://www.atypon-link.com/AAP/doi/abs/10.1375/jht... |
Subjects | Historical > SEO Classification > 9003 Tourism Historical > FOR Classification > 1506 Tourism Historical > FOR Classification > 1608 Sociology Historical > FOR Classification > 2002 Cultural Studies Historical > Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing |
Keywords | ResPubID13486, influence on food choice, perceived body image, vanity, personal values, food purchasing behaviour – young females, physical health |
Citations in Scopus | 7 - View on Scopus |
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