Comparing event attendees and their telecast audiences: A case study of a commemorative event
Hede, Anne-Marie, Thyne, Maree, Josiassen, Alexander and Garma, Romana ORCID: 0000-0002-4887-6680
(2018)
Comparing event attendees and their telecast audiences: A case study of a commemorative event.
Event Management, 22 (4).
pp. 555-569.
ISSN 1525-9951
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Additional Information | © 2018 Cognizant, LLC. |
Item type | Article |
URI | https://vuir.vu.edu.au/id/eprint/37916 |
DOI | https://doi.org/10.3727/152599518X15239930463163 |
Subjects | Historical > FOR Classification > 1505 Marketing Historical > Faculty/School/Research Centre/Department > College of Business |
Keywords | large-scale events, event participants, event telecast participants; event motivations; patriotism; Anzac Day |
Citations in Scopus | 1 - View on Scopus |
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CORE (COnnecting REpositories)