The homogenisation of prospectuses over the period of massification in the UK

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Knight, Elizabeth ORCID: 0000-0001-6596-6525 (2020) The homogenisation of prospectuses over the period of massification in the UK. Journal of Marketing for Higher Education. pp. 1-18. ISSN 0884-1241

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Item type Article
URI https://vuir.vu.edu.au/id/eprint/41771
DOI https://doi.org/10.1080/08841241.2020.1806177
Official URL https://www.tandfonline.com/doi/full/10.1080/08841...
Subjects Historical > FOR Classification > 1303 Specialist Studies in Education
Current > Division/Research > Centre for International Research on Education Systems (CIRES)
Keywords vocabularies, proliferation of discourses, marketisation, volunteering, consumer rights, primary marketing materials, graduate employment
Citations in Scopus 0 - View on Scopus
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