A Game Theory Model to Analyze Business Strategies for Increasing Profits: Analytical and Computational Approaches
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Peng, Wong Wai, Islam, Sardar M. N ORCID: 0000-0001-9451-7390 and Schoch, Daniel Christopher
(2024)
A Game Theory Model to Analyze Business Strategies for Increasing Profits: Analytical and Computational Approaches.
In:
Advances on Mathematical Modeling and Optimization with Its Applications.
Mukherjee, G, Basu Mallik, B, Kar, R and Chaudhary, A, eds.
CRC Press, pp. 235-245.
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Item type | Book Section |
URI | https://vuir.vu.edu.au/id/eprint/48774 |
DOI | 10.1201/9781003387459-15 |
Official URL | http://dx.doi.org/10.1201/9781003387459-15 |
ISBN | 9781003387459 |
Subjects | Current > FOR (2020) Classification > 3507 Strategy, management and organisational behaviour Current > Division/Research > Institute for Sustainable Industries and Liveable Cities |
Keywords | automotive industry; automotive market; UMW Holdings Berhad; DRB-HICOM Berhad; strategic management; business decision‑making; mathematical modeling; game theory application |
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