Retail therapy? The role of positive body image in women’s clothing experiences and preferences for in-store shopping environments

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Seekis, Veya ORCID: 0000-0002-4079-009X, Yager, Zali ORCID: 0000-0002-2503-7374 and Paas, Karlien ORCID: 0000-0002-0524-2039 (2025) Retail therapy? The role of positive body image in women’s clothing experiences and preferences for in-store shopping environments. Journal of Fashion Marketing and Management, 29 (2). pp. 214-230. ISSN 1361-2026

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Item type Article
URI https://vuir.vu.edu.au/id/eprint/49311
DOI 10.1108/JFMM-01-2024-0002
Official URL https://www.emerald.com/insight/content/doi/10.110...
Subjects Current > FOR (2020) Classification > 3506 Marketing
Current > FOR (2020) Classification > 3507 Strategy, management and organisational behaviour
Current > Division/Research > Institute for Health and Sport
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