Nguyen, HTT ORCID: https://orcid.org/0009-0007-5144-839X, Akimov, A and Tran, Nguyen Van ORCID: https://orcid.org/0000-0001-6289-9531 (2026) Can educational and policy interventions enhance EV adoption in Vietnam? Consumer insights. Energy Policy, 216. p. 115370. ISSN 0301-4215 (In Press)

Abstract

Driven by its commitment to achieving net-zero emissions in the transportation sector by 2050, the Vietnamese government has promoted the adoption of electric vehicles (EVs), including electric motorcycles (EMs) and electric cars (ECs). However, persistent adoption barriers may continue to constrain EV penetration and sales growth. While several studies have tested solutions to overcome these barriers, research that examines potential policy interventions for both ECs and EMs remains limited. This study aims to evaluate whether educational and policy interventions addressing key barriers to EV adoption in Vietnam can enhance uptake. A structured questionnaire was conducted among consumers in major cities across Vietnam, yielding 716 valid responses, and these were analyzed using binary logistic regression and rank-order logit models. The results indicate that providing additional information about fuel and maintenance costs, as well as the total cost of ownership (TCO), increases the likelihood of EV take-up. Furthermore, potential widespread implementation of battery-swapping technology (BST) also holds promise for boosting EV adoption. The study contributes valuable new insights for policymakers and industry stakeholders into how public awareness enhancement and infrastructural improvement can accelerate EV uptake in Vietnam and other nascent markets.

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