A Model of Predictors of Attendance at Major Sporting Events

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Hall, John, O'Mahony, Barry G and Vieceli, Julian (2009) A Model of Predictors of Attendance at Major Sporting Events. In: Sustainable Management and Marketing Conference, Melbourne, 30th November-2nd December 2009. Tojib, Dewi, ed. Australian & New Zealand Marketing Academy, Canning Bridge, WA.

Additional Information

ANZMAC Sustainable Management and Marketing Conference 30 November - 2 December 2009

Item type Book Section
URI https://vuir.vu.edu.au/id/eprint/6114
ISBN 1863081585
Subjects Historical > Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
Historical > FOR Classification > 1504 Services
Historical > SEO Classification > 9104 Management and Productivity
Keywords ResPubID17825, Melbourne, Australia,sport event, attandance
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