Going social: how businesses are making the most of social media
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Sadler, Kirsten and Alder, Malcolm (2011) Going social: how businesses are making the most of social media. Project Report. KPMG, Australia.
| Item type | Monograph (Project Report) |
| URI | https://vuir.vu.edu.au/id/eprint/24526 |
| Official URL | http://www.kpmg.com/global/en/issuesandinsights/ar... |
| Subjects | Historical > FOR Classification > 1503 Business and Management Historical > FOR Classification > 1505 Marketing Historical > Faculty/School/Research Centre/Department > College of Education |
| Keywords | social media, social networks, data collection, business use, marketing, business development, customer service |
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