General and Carbon Related Environmental Knowledge, Attitudes and Behavior: A Structural Equation Modeling Approach
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Polonsky, Michael Jay, Vocino, Andrea, Grau, Stacy Landreth and Garma, Romana (2010) General and Carbon Related Environmental Knowledge, Attitudes and Behavior: A Structural Equation Modeling Approach. In: AMA summer educators conference 2010 : enhancing knowledge development in marketing, Boston, Massachusetts, USA, 13-16 August, 2010. Iyer, Easwar and Coulter, Robin, eds. AMA Educators Proceedings (21). American Marketing Association, Chicago, Ill., pp. 294-295.
Item type | Book Section |
URI | https://vuir.vu.edu.au/id/eprint/9836 |
ISBN | 9781617822537 |
Subjects | Historical > Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing Historical > FOR Classification > 1505 Marketing Historical > SEO Classification > 9104 Management and Productivity |
Keywords | ResPubID20695, environmentalism, consumer behaviour, mathematical modelling |
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