Purpose
The paper introduces an enterprise-wide Web 2.0 learning support platform—SNAP—developed at Victoria University in Melbourne, Australia. 
Design/methodology/approach
Pointing to the evolution of the social web, the paper discusses the potential for the development of e-learning platforms that employ constructivist, connectivist, and participatory pedagogies and actively engage the student population. Social networking behaviours and peer-learning strategies, along with knowledge management through guided folksonomies, provide the backbone of a social systems approach to learning support. 
Findings
Development of a cloud-based read-write enterprise platform can extend the responsiveness of the learning institution to its students and to future e-learning innovations.
Originality/value
The full potential of e-learning platforms for the development of learning communities of practice can now be increasingly realised. The SNAP Platform is a step in this direction.
Keywords: Communities, E-learning, Students, Knowledge sharing, Educational innovation, Australia
Article Type: Conceptual paper