Similar title to <span class="person_name">Miranda, Mario J</span> and <span class="person_name">Konya, Laszlo</span> (2007) <a href="http://vuir.vu.edu.au/cgi/users/home?screen=EPrint::View&amp;eprintid=3846"><xhtml:em xmlns:xhtml="http://www.w3.org/1999/xhtml">Ample consumption period available until use-by dates: A potential marketing position for store brands.</xhtml:em></a> Journal of Promotion Management, 13 (3-4). pp. 363-382. ISSN 1049-6491