Article

Goel, Veena and Bhaskaran, Suku (2010) Supply Chain Management in a Private Farming Vis-à-Vis Cooperative Processing and Distribution Environment of Dairy Sector in India. Journal of Food Products Marketing , 16 (2). pp. 212-231. ISSN 1045-4446 (print) 1540-4102 (online)

Bhaskaran, Suku and Gilgorovska, E (2009) Information communication technology adoption by small-to-medium-sized food enterprises in Australia. International Journal of Enterprise Network Management, 3 (4). pp. 332-346. ISSN 1748-1252

Bhaskaran, Suku and Gligorovska, Emilija (2009) Influence of national culture on trans-national alliance relationships. Cross Cultural Management - An International Journal, 16 (1). pp. 44-61. ISSN 1352-7606

Bhaskaran, Suku and Gligorovska, Emilija (2009) Developing and sustaining joint enterprises in a transitional economy. British Food Journal, 111 (7). pp. 643-659. ISSN 0007-070X

Bhaskaran, Suku and Jenkins, Helen (2009) Case study of processing firm-distributor firm outsourcing alliance. Journal of Manufacturing Ttechnology Management, 20 (6). pp. 834-852. ISSN 1741-038X

Bhaskaran, Suku and Sukumaran, Nishal (2007) Contextual and Methodological Issues in COO Studies. Marketing Intelligence and Planning, 25 (1). pp. 66-81. ISSN 0263-4503

Bhaskaran, Suku and Sukumaran, Nishal (2007) National Culture, Business Culture and Management Practices: Consequential Relationships? Cross Cultural Management - An International Journal, 14 (1). pp. 54-67. ISSN 1352-7606

Bhaskaran, Suku, Polonsky, Michael Jay, Cary, John and Fernandez, Shadwell (2006) Environmentally sustainable food production and marketing: opportunity or hype? British Food Journal, 108 (8). pp. 677-690. ISSN 0007-070X

Bhaskaran, Suku (2006) Incremental Innovation and Business Performance: Small and Medium Sized Food Enterprises in a Concentrated Industry Environment. Journal of Small Business Management, 44 (1). pp. 64-80. ISSN 0047-2778

Bhaskaran, Suku and Goel, Veena (2006) Marketing Practices and Distribution System of Rice in Punjab, India. Journal of International Food and Agribusiness Marketing, 19 (1). pp. 103-135. ISSN 0897-4438

Goel, Veena and Bhaskaran, Suku (2006) Competitive Strategies Adopted by Vegetable Retailers in Mumbai City of India - An Insight. Indian Journal of Economics and Business, 5 (1). pp. 107-119. ISSN 0972-5784

Bhaskaran, Suku (2005) Incremental innovation and business performance: small and medium-size food enterprises in a concentrated industry environment. Journal of Small Business Management, 44 (1). pp. 64-80. ISSN 0047-2778

Bhaskaran, Suku (2004) Strategic experimentation and innovation in rural Australia. British food journal, 106 (2). pp. 141-152. ISSN 0007-0070x

Bhaskaran, Suku and Hardley, Felicity (2002) Buyer beliefs, attitudes and behaviour: foods with therapeutic claims. Journal of consumer marketing, 19 (7). pp. 591-606. ISSN 0736-3761

Book

Bhaskaran, Suku (2008) Relationship Marketing and E-Business: Operations and Strategies of Small-to-Medium Scale Food Enterprises. RIRDC publication , 07/108 . Rural Industries Research and Development Corporation (RIRDC), Barton, A.C.T..

Bhaskaran, Suku (2005) Marketing venison products: trademark and country-of-origin influences and effects : a report for the Rural Industries Research and Development Corporation. RIRDC publication (05/137). Rural Industries Research and Development Corporation, Barton, A.C.T..

Cary, John, Bhaskaran, Suku and Polonsky, Michael Jay (2004) Green marketing and EMS: assessing potential consumer influence on EMS development in fresh food chains : a report for the Rural Industries Research and Development Corporation. RIRDC publication, 04/175 . Rural Industries Research and Development Corporation (RIRDC), Barton, A.C.T..

Book Section

Bhaskaran, Suku, Parahakaran, Suma and Nair, Prema (2008) "Green" Credentials and Food Products Marketing : Perspective of Food Value Chain Intermediaries in Australia. In: Green Marketing : Emerging Issues in Sustainable Development. Chakrabarti, Somnath and Raghavendra, Rao, eds. Allied Publishers , pp. 349-364.

Parahakaran, Suma, Nair, Prema and Bhaskaran, Suku (2008) Human Values, Ethics and Stakeholder Social Responsibility : Research, Production and Marketing of Genetically Modified Foods. In: Green Marketing : Emerging Issues in Sustainable Development. Chakrabarti, Somnath and Rao, Raghavendra, eds. Allied Publishers, pp. 415-424.

Conference or Workshop Item

Goel, Veena and Bhaskaran, Suku (2009) India's food security strategy and its impact on the food surplus State of Punjab. In: 19th IAMA Annual World Forum and Symposium, 20-23 June 2009, Budapest, Hungary.

Monograph

Bhaskaran, Suku (2010) Using the internet to enhance small to medium sized food businesses. Project Report. Rural Industries Research and Development Corporation, Barton, A.C.T..

Thesis

Bhaskaran, Suku (1994) A study of current strategies and position and an analysis of the market prospects for the export of Australian dairy products to Malaysia. Research Master thesis, Victoria University of Technology.