Doyeon, Won
< Back to all Authors![[up]](/style/images/multi_up.png)
Up a levelGroup by: Item type | Date
Jump to:
2010
2010
Number of items: 1.
2010
Zhu, Zhang and Doyeon, Won (2010) Buyer or browser? An analysis of sports fan behaviour online. International Journal of Sport Marketing and Sponsorship, 11 (2). pp. 124-139. ISSN 1464-6668