Ringer, Allison
< Back to all AuthorsGroup by: Item type | Date
Number of items: 2.
2005
Higgs, Bronwyn and Ringer, Allison (2005) The relationship between familiarity and expectations. In: Australia New Zealand Marketing Academy Conference, 5-7 Dec 2005, Freemantle, WA.
2007
Higgs, Bronwyn and Ringer, Allison (2007) Trends in consumer segmentation. In: Australia New Zealand Marketing Academy, 3-5 Dec 2007, Dunedin, New Zealand.