Book Section

Lees, Gavin and Brennan, Mike (2008) A Test of the Effectiveness of Two Modes for Following Up Non-Responders to Radio Diary Research. In: Australia and New Zealand Marketing Academy Conference 2008 : marketing : shifting the focus from mainstream to offbeat. Spanjaard, Daniela, Denize, Sara and Sharma, Neeru, eds. Promaco Conventions Pty Ltd for the ANZAM 2008 Conference, Canning Bridge, WA.

Brennan, Linda and Binney, Wayne (2008) Social Responsibility and Credit Availability. In: Australia and New Zealand Marketing Academy Conference 2008 : marketing : shifting the focus from mainstream to offbeat. Spanjaard, Daniela, Denize, Sara and Sharma, Neeru, eds. Promaco Conventions Pty Ltd for the ANZMAC 2008 Conference, Canning Bridge, WA.

Conference or Workshop Item

Snuggs, Elizabeth, Dubelaar, C, Brace-Govan, J and Minahan, S (2008) The role of the gift wrap stall at Christmas. In: Australian and New Zealand Marketing Academy Conference, 01 December 2008-03 December 2008, Sydney, N.S.W..

Polonsky, Michael and Garma, Romana ORCID: 0000-0002-4887-6680 (2008) Are Carbon Offsets Potentially the New 'Greenwash'? In: Australian and New Zealand Marketing Academy Conference, 01 December 2008-03 December 2008, Olympic Park, Sydney, NSW.