Whitwell, Gregory

< Back to all Authors
[up] Up a level
Group by: Item type | Date
Jump to:
2008
Number of items: 1.

2008

Josiassen, Alexander, Lukas, Bryan and Whitwell, Gregory (2008) Country-of-Origin Contingencies: Competing Perspectives on Product Familiarity and Product Involvement. International Marketing Review, 25 (4). pp. 423-440. ISSN 0265-1335