Yao, Q
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Number of items: 2.
Article
Yao, Q and Schwarz, Eric ORCID: 0000-0002-2035-7723
(2017)
Impacts and implications of an annual major sport event: A host community perspective.
Journal of Destination Marketing and Management.
ISSN 2212-571X
Yao, Q and Schwarz, Eric ORCID: 0000-0002-2035-7723
(2017)
Transnational venue management corporations and local embeddedness: A case study on the Mercedes-Benz Arena in Shanghai, China.
International Journal of Sports Marketing and Sponsorship, 18 (1).
70 - 80.
ISSN 1464-6668