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An industry perspective of travel and tourism distribution channels

Shelley, Peter D (1991) An industry perspective of travel and tourism distribution channels. Coursework Master thesis thesis, Victoria University of Technology.

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    Abstract

    The objective of this thesis is to identify the various external influences affecting travel and tourism distribution channels in Australia. Particular reference is paid to the issue of whether the retail travel agent and the tour wholesaler will retain their respective roles as major distribution intermediaries. The external influences identified for this discussion include computer reservation systems, other new technologies and domestic airline deregulation.

    Item Type: Thesis (Coursework Master thesis)
    Additional Information: Master of Business in Tourism Development
    Uncontrolled Keywords: Tourism, Australia, Travel agents, Marketing, travel industry, travel booking, travel information, airline deregulation
    Subjects: FOR Classification > 1506 Tourism
    FOR Classification > 1505 Marketing
    Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
    Depositing User: VU Library
    Date Deposited: 02 Aug 2010 23:45
    Last Modified: 21 May 2013 05:31
    URI: http://vuir.vu.edu.au/id/eprint/15688
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