An industry perspective of travel and tourism distribution channels
Shelley, Peter D (1991) An industry perspective of travel and tourism distribution channels. Coursework Master thesis, Victoria University of Technology.
The objective of this thesis is to identify the various external influences affecting travel and tourism distribution channels in Australia. Particular reference is paid to the issue of whether the retail travel agent and the tour wholesaler will retain their respective roles as major distribution intermediaries. The external influences identified for this discussion include computer reservation systems, other new technologies and domestic airline deregulation.
|Item Type:||Thesis (Coursework Master thesis)|
Master of Business in Tourism Development
|Uncontrolled Keywords:||Tourism, Australia, Travel agents, Marketing, travel industry, travel booking, travel information, airline deregulation|
|Subjects:||FOR Classification > 1506 Tourism
FOR Classification > 1505 Marketing
Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
|Depositing User:||VU Library|
|Date Deposited:||02 Aug 2010 22:45|
|Last Modified:||23 May 2013 16:44|
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