Profiling the Special Event Nonattendee: An Initial Investigation
Milner, Laura and Jago, Leo Kenneth and Deery, Margaret (2004) Profiling the Special Event Nonattendee: An Initial Investigation. Event Management: An International Journal, 8 (3). pp. 141-150. ISSN 1525-9951Full text for this resource is not available from the Research Repository.
The current study uses the results of an origin-based survey to analyze those individuals who have not attended any special events within the last 5 years. The results indicate that those who do not go are older, retired, widowed, and have no children at home, in contrast to attendees who are younger, single, employed, and have children in the home. Implications for special events are discussed.
|Uncontrolled Keywords:||ResPubID: 6995, special events, barriers, constraints, leisure nonparticipation, travel motivation|
|Subjects:||Faculty/School/Research Centre/Department > Centre for Tourism and Services Research (CTSR)
FOR Classification > 1503 Business and Management
|Date Deposited:||11 Oct 2010 05:06|
|Last Modified:||04 Jul 2011 04:14|
|ePrint Statistics:||View download statistics for this item|
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