Are Carbon Offsets Potentially the New 'Greenwash'?

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Polonsky, Michael and Garma, Romana ORCID: 0000-0002-4887-6680 (2008) Are Carbon Offsets Potentially the New 'Greenwash'? In: Australian and New Zealand Marketing Academy Conference, 01 December 2008-03 December 2008, Olympic Park, Sydney, NSW.

Item type Conference or Workshop Item (Paper)
ISBN 9781863081443
Subjects Historical > FOR Classification > 1505 Marketing
Historical > FOR Classification > 1605 Policy and Administration
Historical > Faculty/School/Research Centre/Department > College of Business
Keywords environmental; issues; behaviours; consumers; public policy; knowledge; marketing
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