Travel risk perception : a study of the factors affecting risk perception of tourism destinations

Ryu, Sarah (2010) Travel risk perception : a study of the factors affecting risk perception of tourism destinations. PhD thesis, Victoria University.

Abstract

The perception that travel can be a risky activity has taken hold amongst tourists in the last decade in response to the occurrence of various catastrophic events. As a result, travelers are now paying greater attention to potential risks at destinations when making their travel plans. A proper understanding of how such perceptions are formed will be useful for the travel industry when forecasting and planning for tourism. The current investigation identifies the factors determining traveller risk perception using an exploratory design, focusing on the risk perceptions of potential travelers from South Korea to Australia.

Item type Thesis (PhD thesis)
URI https://vuir.vu.edu.au/id/eprint/30234
Subjects Current > FOR Classification > 1506 Tourism
Historical > Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing
Keywords tourists, tourism, tourist attitudes, Koreans, South Korea, risk perceptions, risks of travelling, policy, marketing, Australia
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