Travel risk perception : a study of the factors affecting risk perception of tourism destinations
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Ryu, Sarah (2010) Travel risk perception : a study of the factors affecting risk perception of tourism destinations. PhD thesis, Victoria University.
Abstract
The perception that travel can be a risky activity has taken hold amongst tourists in the last decade in response to the occurrence of various catastrophic events. As a result, travelers are now paying greater attention to potential risks at destinations when making their travel plans. A proper understanding of how such perceptions are formed will be useful for the travel industry when forecasting and planning for tourism. The current investigation identifies the factors determining traveller risk perception using an exploratory design, focusing on the risk perceptions of potential travelers from South Korea to Australia.
| Item type | Thesis (PhD thesis) |
| URI | https://vuir.vu.edu.au/id/eprint/30234 |
| Subjects | Historical > FOR Classification > 1506 Tourism Historical > Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing |
| Keywords | tourists, tourism, tourist attitudes, Koreans, South Korea, risk perceptions, risks of travelling, policy, marketing, Australia |
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